The Problem
Third-party delivery aggregators charge exorbitant commission fees and lack custom meal builder functionality (e.g. mix-and-match sauces and protein additions), eating into restaurant profit margins.
What I Built
Designed and deployed an independent, direct-to-consumer digital ordering platform that lets hungry customers customize their meals, verifies delivery distances automatically, and transmits clean orders straight to the kitchen dispatch printer.
Interactive User Flow
- Step 01: Menu Exploration
Customer browses rich visual menu displaying signature pasta platters, combo deals, and daily specials. - Step 02: Interactive Meal Builder
Customer customizes spice level, sauce variety, and protein add-ons (smoked turkey, prawns, grilled beef) with live price updates. - Step 03: Address & Delivery Radius Validation
Customer enters street address; system computes exact distance, confirms delivery feasibility, and calculates standard dispatch fee. - Step 04: Kitchen Dispatch & Tracking
Order posts directly to kitchen display screen and sends customer a WhatsApp tracking link with estimated preparation time.
Site Map & Architecture
Restaurant Experience
/ (Brand Story, Atmosphere & Best-sellers)/menu (Interactive Dish Explorer)/locations (Dine-in pickup hubs)/about (Kitchen standards)
Online Order Engine
/order/build (Meal customizer modal)/order/checkout (Distance validator & Paystack / Cash on Delivery)/order/track/:id (Real-time cooking & rider status)
Kitchen Display System
/kds/live (Kitchen cooking tickets)/kds/rider-dispatch (Rider assignment & pickup verification)
Measurable Business Impact
Saved thousands in third-party aggregator commissions within the first 60 days, giving SpagKing 100% ownership over their repeat customer database.
Visit the project ↗
Explore all case studies →
